Top 12 Startup Management Tools (2023)

Arianna Aryel Ramos

Managing a company, no matter how well established, is a huge challenge. Managing a startup can be even harder, though, because you have to take care of all your company’s needs while working with a tight budget. Startup management means doing more with less – and it also means learning it’s ok not to do it all on your own.

In order to build and grow your startup, it requires some investment in tools to help improve each and every working part of your company, automating and optimizing everything from customer support to software development. Based on reviews and pricing, we’ve curated a list of the top management tools for startups in 2023.

Best Startup Management Tools (2023)

We broke-up our top 12 list of tools into management categories where most startups find they need to improve: Task & Process Management, Business Intelligence & Data Analytics, Customer Support, and Collaboration.

Task & Process Management:

1. Pipefy

Pipefy is at the top of the list because its flexibility (and price) make it great for any type of start-up to manage their workflow processes. By leveraging process management and automation, teams can accomplish so much more in half the time. Using pre-built best-practice templates, such as Product Roadmap or Employee Onboarding, you can get started right away.

Pipefy’s powerfully customizable software is free for up to 10 users and you can upgrade for $9 per user/monthly.

2. Evernote

Evernote is a great tool for “self-management” – you can create lists, add comments, pictures, audio notes, and much more. One of its greatest assets, though, is that it offers you the possibility of syncing across all your devices.

Evernote’s free plan allows you to sync across two devices, which is more than enough for most people.

Customer Support:

3. Intercom

Intercom is a great customer communication platform. It offers a suite of integrated products to allow all your startup’s teams – sales, marketing, product, support – to create targeted communication with your customers/users. Intercom helps communicate with users by managing contacts from your website, Facebook, email contact, and many other platforms.

Their complete set (all three tools) is marketed for $61/month with separate prices available for each of the tools.

4. Front

Front allows teams to centralize all their communications from different channels in one place. Team members can assign and send messages in private, better manage shared email addresses, and set-up rule-based automation to increase productivity.

You can try Front for free for 14 days and their Basic plan starts at $15 per user/month when billed annually.

5. SlimFAQ

SlimFAQ allows you to quickly and easily build a FAQ for your website or application. It has a built-in high-performance search so that customers can easily find what they’re looking for.

Create a FAQ with up to 10 questions for free, and upgrade to their Standard plan for $9 per month.

Business Intelligence & Data Analytics:

6. Mixpanel

Mixpanel is the go-to tool to help you learn how people use your app. It offers advanced mobile and web analytics tools such well as funnel views to help analyze your user behaviors.

It has a free plan for up to 25k data points with paid plans starting at $150/month

7. CoBlue

CoBlue is a great software for helping establish goals that are aimed at adding overall value to your business. Create qualitative objectives and guide their success with quantitative measurements.

Coblue’s plan starts at $18 per user/monthly with a minimum of 10 users.

8. SumoMe

SumoMe offers a large array of tools to grow your website’s traffic: heatmaps, list builder, and much more.

If your website gets up to 1 million visits/month, you can use all apps for free. However, if you feel you have the need for pro insights and other advanced features, paid plans start at $20/month.


9. Zeplin

Zeplin is a collaboration tool for UI designers and front-end developers and was made to cut meeting times in half. Designers can upload specs with just one click and developers can easily click on layers to see all the information tailored to the platform needs.

Zeplin’s free plan is good for one active project. They recommend their 12 active projects plan at $26 per month for growing businesses and startups.

10. Slack

Slack is team communication made easy. Besides offering direct messaging capabilities, Slack allows you to create channels to centralize your company’s information according to the departments, share archives, and much more.

Slack is free for teams wanting to try it out with paid plans starting at $6.67 per active user per month.

11. allows you to easily stay connected with remote or distributed team members. Create one chat room link and share it with whoever you need to get in touch with–no registration needed. allows you to create a chat room link for free and you can upgrade to $12 per month per room for special features.

We hope that at least one of these tools, if not several, serve as useful resources at your startup.


Written by
Arianna Aryel Ramos
Content Strategist at Pipefy. She uses deep research and empathy as a foundation for creating informative and interesting pieces for her readers. When she's not in Pipefy's office in rainy Curitiba, Brazil she is usually sipping tea and working on her Portuguese or Spanish.

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