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Social Media Strategy Plan Free Template

Pipefy’s Social Media Strategy Plan template provides an intuitive way to create and define your social media strategy, from audience definition to media selection, to tracking results.

Social media strategy and measurement, all in one place

The Social Media Strategy Plan template will help you stay focused on your objectives and allow other team members to participate in the execution. This template guides you through the steps of developing your social media strategy, providing helpful tips along the way.

You’ll be able to centralize and organize everything from your SWOT analysis to company messaging, to available assets, to overall social media goals. Then, track and measure any metrics and KPIs you can think of, including clicks, conversion rate, activation rate, and more.

Start building your social media strategy plan with Pipefy today!

Adapt this template for your needs and hit the ground running

Fast and simple to deploy

Get started with your process in minutes with this easy-to-use template.


Customize your unique needs without help from the IT department.

Wide app integrations

Connect your ERP, HRIS, CRM, and other existing tools with Pipefy to build a truly integrated operation.

Connect Pipefy to your favorite software with ease

Teams across the globe love Pipefy

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Since we implemented Pipefy, we have been able to control and automate many processes, from operational and simple processes, such as task management, to business processes, such as executive search professionals (a type of service we provide). Our efficiency increased between 30 and 40% after Pipefy’s implementation.

Uelinton Santos COO

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