SWOT analysis


With Pipefy’s SWOT Analysis Free Template you are able to do a bottom-up analysis before entering a new market, developing a new product, or even bringing a new business to the table. This template is designed to get deep into the internal forces–strengths and weaknesses–of the business, as well as to address all the external forces–opportunities and threats–that may impact it.

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Example of Kanban view in SWOT analysis.

Template structure

See how this template is structured. As this is just an example, you can customize it.

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  1. Subject matter
    • Business/product/service idea
    • Existing business/product/service
  2. Industry
    • Construction
    • Consulting
    • Education
    • Energy & Utilities
    • Financial Services
    • Health / Medical
    • Insurance
    • Legal Services / Law Practice
    • Manufacturing
    • Marketing, media & entertainment
    • Non-Profit Organization
    • Public Sector
    • Retail
    • Supply Chain
    • Technology
    • Telecommunications
    • Tourism / Hospitality
    • Transportation
  3. Title
  4. Description


  1. Assignee
  2. Status
    • Ready


  1. Assignee
  2. List all the strengths below
  3. Attachments


  1. Assignee
  2. List all the weaknesses below
  3. Attachments


  1. Assignee
  2. List all the opportunities below
  3. Attachments


  1. Assignee
  2. List all the threats below
  3. Attachments


  1. Assignee
  2. Comments on the final conclusion
  3. Full analysis


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