How Berneck earned an ROI of 270% with Pipefy automation

Learn how Berneck was able to retire the extensive use of Excel and significantly cut back on operational costs using Pipefy.

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I really love the tool, even the visual look and feel. I always end up recommending it to anyone I can.

Karine Correa, International Trade Supervisor

Berneck logo

Challenge:

Berneck’s operations recently scaled and the company struggled to manage their orders using their previous process management methods.

Major struggles with previous method:

• Deadlines were frequently missed

• Nearly impossible to measure lead time

• Each analyst unintentionally acted as an information gatekeeper

Solution:

By implementing Pipefy, Berneck was able to retire the extensive use of Excel and significantly cut back on operational costs. Now they automate 46% of emails, rarely miss a deadline, generate reports to measure progress, and share information.

Operational savings gained with Pipefy:

• 10,080 hours saved per quarter with automation

• 270% ROI

• Lead time reduced by 31%


How Berneck earned an ROI of 270% with Pipefy automation

Berneck is the largest exporter of wood in Brazil, ranks fifth in the country for exportation per volume, and is one of the largest national lumber providers. On average, Berneck ships 2,000 containers per month across 65 countries, their largest importer being China.

Karine, the International Trade Supervisor, is responsible for overseeing export operations and managing a team of 19 people. When orders were under 150 per month, Karine was able to control and monitor operations using advanced Excel. However, Berneck’s orders recently doubled, and automated Excel sheets were no long enough to accurately estimate lead time, keep track of document deadlines, and organize the influx of information. Consequently, new bottlenecks were forming, were harder to identify, and the company frequently paid heavy fees for missing documentation deadlines when shipping to China.

Within a quarter of using Pipefy, Berneck experienced major improvements. The company gained significant operational savings with automation and estimates more savings by preventing late fees over the course of the year.

Cutting down on operational costs with automation

Using Pipefy’s email templates, Berneck was able to automate 46% of their email communications, saving Karine’s team from writing 3,768 repetitive emails per quarter. In addition to saving 608 hours of work time, this automation resulted in smoother team-to-team handoffs and timely client status updates. Email automation alone resulted in an ROI of 161%.

Berneck also incorporated automation into other processes that streamlined work and approval flows. With automation built throughout their processes, the company gained an additional ROI of 109%.

In summation, Berneck gained a total ROI of 270%. However, that’s not all the company achieved with Pipefy automation. Berneck is now saving thousands a year by preventing late fees with SLA tracking and automatic deadline notifications.

Besides slashing down operational costs with Pipefy automation, Berneck cut back on their lead time and can now accurately measure team performance.

Reducing lead time and measuring progress with reports

Prior to implementing Pipefy, the company had to track lead time via email communications and sometimes Karine “didn’t know exactly where to find the information [she] needed.” This was a problem when it came to sharing information with other employees and measuring team performance. However with Pipefy’s customizable reports, Berneck can now better visualize information.

The company reduced lead time by 31% and by generating a report Karine “can see how many confirmations each employee is sending and easily compare how much time an order takes in a phase.” Best of all, information is now easily viewed and digested from Pipefy’s intuitive interface.

I keep Pipefy open all day on my screen checking to see if we have a new order, if there’s a pending purchase approval, or if there’s a customer waiting on confirmation.

With great results to show in less than a quarter, Berneck is now expanding Pipefy’s services in other areas of the company.

Improving multiple areas in the company

Since Berneck’s implementation of Pipefy for export operations was deemed a success, the company decided to explore its use in other departments. Karine presented to leadership how her team was using Pipefy and how it improved their overall agility.

I showed other departments how Pipefy could be used for various operations, from a simple to a more complex process like our exportation operations.

Inspired, Berneck’s HR and Marketing departments plan on using Pipefy to streamline operations and create more agile processes.

Berneck top view

Within a quarter of using Pipefy, Benerck experienced major improvements. The company gained significant operational savings with automation and estimates more savings by preventing late fees over the course of the year.

More than a product

When asked if she had anything else to share Karine pointed out, “I really like Carol’s service, she’s always attentive and proactively helpful. I think this is Pipefy’s customer service culture. You don’t forget the customer whether they have twenty, ten, or even five users.”

Besides getting the support she needs from our service agents like Carol, Karine used one of Pipefy’s many customer resources to better leverage advanced features. “After participating in a webinar, I learned how to generate advanced reports and how to use them to better lead my team.” Using Pipefy’s reports to their fullest is what led Berneck to cut their lead time by over a third.

I really love the tool, even the visual look and feel. I always end up recommending it to anyone I can.

Overall, Brazil’s largest sawn wood producer, Berneck, automated thousands of working hours and significantly cut back on operational costs with Pipefy. Lastly, Berneck can now take on more orders with ease, use data to improve their processes, and meet scaling operations with confidence.

Meet scaling operations with confidence

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