Internal marketing management


The Internal Marketing Management Template is designed to develop marketing strategies that focus on a company’s internal environment, especially its employees. Its objective is to make people generate results.

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Template structure

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  1. Internal marketing strategy
  2. Strategy description
  3. Date

To perform

  1. Strategy management assignee

Main goals

  1. Desired goals
    • Establish employee loyalty
    • Motivate employees to achieve better results
    • Make employees aware of the necessary determination
    • Improve the internal communication process
    • Increase team synergy
    • Others
  2. If necessary, define other goals.


  1. What will be done?
  2. Why will it be done?
  3. How will it be done?

Results measurement

  1. Key performance indicators
  2. Results evaluation


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