Logo Design


Pipefy’s Logo Design Template was designed to help you manage and keep track of the logo design process, which involves dealing with client deadlines, approvals, and other important internal processes that lead to more creative and better quality outcomes.

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Template structure

See how this template is structured. As this is just an example, you can customize it.

Start Form

  1. Company name
  2. Requester
  3. Contact’s email
  4. General information
  5. Taste preferences

Brand sesearch

  1. Branding team assignee
  2. Company size
  3. Company strengths and weaknesses
  4. Competitors analysis
  5. Final customer research
  6. Concept and brand roadmap
  7. Delivery date

Concept creation

  1. Attach all sketches.
  2. Approver
  3. Evaluation criteria
    • Main purpose
    • Company profile
    • Product concept
    • Market trend
  4. Concepts approval
    • Yes
    • No
  5. Attach main designs.

Concepts presentation

  1. Main considerations and suggestions
  2. Considerations on Design 1
  3. Considerations on Design 2
  4. Considerations on Design 3
  5. Client approval


  1. Approver
  2. Adjusted concept files
  3. Adjustment approval
    • Yes
    • No


  1. Upload brand guideline
  2. Upload files

Logo delivered

Demand not attended

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