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AI Agents

Lead Scoring Agent

Employee

Which leads should I prioritize calling today?

Lead Scoring Agent

I analyzed the leads' behavior on the website over the last 24 hours.

The lead from company 'TechX' increased access to the pricing page by 300%, but the current score is 'Cold'.

I updated the score to 'Hot' and notified you on Slack. I recommend immediate contact focused on a proposal.

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What this Agent solves for you

What it does

Analyzes variables to score leads according to the Ideal Customer Profile (ICP) and prioritize them.

Automated activities

  • Calculation of fit and interest scores
  • Identification of leads ready for contact
  • Automatic routing to the responsible SDR.

Agent Subfunction

  • Lead Qualification

Results and impact

Lead qualification 75%

faster

53%

reduction in sales cycle

Up to 300%

more sales.

Your life gets faster with Pipefy AI Agents

75% faster

Traditional path

2–4 hours

With Pipefy AI Agent

30 min–1 hour

Frequently Asked Questions about Pipefy AI Agents

Read frequently asked questions about Pipefy AI Agents.

What is the Lead Scoring Agent and how does it work?
The Lead Scoring Agent is a specialized AI Worker within Pipefy's CRM AI Studio Pipefy with AI solution. It executes operational steps autonomously — making decisions within its defined scope, triggering approvals, and maintaining full traceability of each action. Unlike manual processes, it operates seamlessly integrated with the workflow, from start to finish, with native human oversight built in.
How much does it cost to use the Lead Scoring Agent in Pipefy?
The cost of the Lead Scoring Agent in Pipefy varies based on process volume, number of users, and the integrations required with your company's systems. Plans are scalable and adapt to operations of any size — from teams just getting started to large enterprise operations. Talk to our team to receive a personalized proposal.
What is the difference between the Lead Scoring Agent and manual processes?
While manual processes rely on manual intervention at every step, the Lead Scoring Agent executes tasks autonomously, records the reasoning behind each decision, and enables real-time oversight. This results in faster cycles, less rework, and 100% traceability of actions — without giving up human control where it matters most.
How do I choose the best Lead Scoring agent for my company?
To choose the right Lead Scoring agent, evaluate: ability to integrate with your current systems, governance and traceability of agent decisions, ease of configuration without relying on IT, and support for complex processes with exceptions. Also check the vendor's track record with clients in your industry and real implementation case studies.
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