Processes are one of the core pillars of any business. Understanding, evaluating and optimizing business processes — in other words, performing business process management — is critical for driving business success.
Business process management, or BPM, ensures that companies keep their processes running efficiently as they evolve and priorities change. BPM can help your business improve productivity, reduce costs, and increase employee and customer satisfaction.
Defining business process management
Business process management is a formal approach to analyzing and optimizing the processes that power a company’s operations. BPM begins with identifying processes on which an organization depends. Businesses then analyze those processes to understand how they can be improved, implement these changes, and measure the outcome.
Business process management is distinct from project management, which ensures that specific projects — such as implementing a new marketing campaign, or designing a product — are completed efficiently. BPM may be helpful in identifying and optimizing the processes that drive project management. However, BPM involves more than just enhancing project management operations.
Likewise, BPM can be useful for streamlining task management — how a business structures the individual tasks that its employees perform. But task management is only one aspect of the business that BPM can improve.
The benefits of BPM
Businesses gain a number of advantages with BPM, including:
How expensive is BPM?
However, to properly assess the cost of BPM, you need to look beyond the price tag of your BPM platform to consider how much value it delivers in return. Ask whether it offers the advanced features necessary to ensure a healthy return on investment. Data from Gartner shows that 80% of businesses achieve an ROI of at least 15 percent, and more than half of businesses see an ROI of $100,000 to $500,000 per project.
Traditional BPM solutions relied heavily on manual analysis and oversight to map, analyze and improve business processes. They required stakeholders to identify and review processes by hand, and they offered little in the way of automated features for mapping or analyzing processes. As a result, these solutions were costly and failed to deliver the returns needed to justify their expense.
Modern BPM software, in contrast, takes full advantage of automation features to make BPM efficient and maximize ROI.
BPM software features
BPM in 6 steps
Once you’ve selected a BPM platform, follow these six steps to get started.
Business process modeling allows you to build a representation of how individual processes fit together. You can map the ways processes feed into each other, identify shared resources that multiple processes require, and so on.
After modeling your processes, the next step is to execute them by going live. You’ll likely want to roll out new processes to a subset of team members to iron out any kinks before introducing them to the larger team.
Monitor the processes you’ve introduced by collecting data on them, such as how long each takes to complete and how many resources they consume.
The data you collect allows you to identify inefficiencies and bottlenecks that you can address to optimize your processes. Through optimization, you can build processes that deliver the expected result in as short a timeframe as possible while requiring the least amount of resources.
Using BPM in your organization
Building a successful business requires understanding the processes that make it run. BPM protects your organization’s resources while keeping processes agile as business requirements change.
Pipefy is a modern, intuitive BPM solution that provides everything your enterprise needs to implement effective, cost-efficient business process management. It empowers all stakeholders with the ability to automate routine processes using a no-code approach. And with its robust data analytics capabilities, Pipefy helps your organization improve the processes that drive all types of business units — from HR and finance to sales, marketing, and beyond.
Request a free trial today to see for yourself how Pipefy enables modern BPM.
BPM can help your business improve productivity, reduce costs, and increase employee and customer satisfaction.