Copy Management


It’s clear when a text can’t move its audience. That´s why a well-structured copywriting process is fundamental for businesses.
With Pipefy´s copy management template it is possible to manage all structuring phases, helping through the process of organization and text review.

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Template structure

See how this template is structured. As this is just an example, you can customize it.

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  1. Project name
  2. Copy type
    • Blog article
    • Call-to-action
    • Email
    • Packaging – box
    • Packaging – leaflet
    • Website
    • Other
  3. Subtype
    • Body
    • Company Description
    • Company Overview
    • Getting Started
    • Header
    • Selection Header
    • Selection Body
    • Subheader
    • Subject Line
    • Title
    • Other
  4. Keywords
  5. Keywords
  6. Character limit
  7. Deadline
  8. Requester’s name
  9. Requester’s email


  1. Copy assignee

Copy development

  1. Copy
  2. Attach here the finished copy file.
  3. Notes


  1. Review assignee
  2. Does the copy need any adjustments/updates?
    • Yes. Proceed to “Adjustments”.
    • No. Proceed to “Done”.
  3. Adjustments/updates needed
  4. Review notes


  1. Adjusted copy
  2. Attach the adjusted copy



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