Company internationalization
Template
Pipefy’s Company Internationalization Template is designed for companies that want to take their products abroad, and want to manage the process of internationalization.
Template structure
See how this template is structured. As this is just an example, you can customize it.
Start form
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1. Target country
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2. Expected date
Strategic planning
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1. Internationalization vision
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2. Strategic goals
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3. Performance Indicators
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4. Implementation timetable
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5. Employees responsible for the project
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6. Estimated costs
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7. Funding
- Yes
- No
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8. Implementation monitoring plan
Business environment analysis
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1. External environment analysis
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2. Internal environment analysis
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3. Entry mode
- Export
- Intermediate
- Hierarchical
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4. Entry mode specifications
Marketing strategy
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1. Product mix
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2. Products prices
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3. Products promotion means
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4. Potential points of sale
Pilot phase
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1. Pilot phase checklist
- Start pilot phase for selected test customers.
- Address existing domestic customers' subsidiaries.
- Create anchor customers and multipliers in target areas.
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2. Pilot phase report
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3. Possible improvements description
Launching setting
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1. Lauching checklist
- Update strategy based on pilot phase.
- Finalize market entry strategy.
- Align sales.
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2. Launching date
Implementation follow-up
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1. First month report
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2. Second month report
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3. Third month report
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4. Comments